Byta’s genius comes from the fact anyone can send & receive digital audio any way they want. Any combination of single tracks and/or albums, in any file format with share settings Senders control.

Currently users Share directly to others via our in-app Share page or via our Mailchimp integration. That really isn’t ANY way they want now is it?

In reality HOW people share is as different as WHAT they share, which is why we are launching Generic Links.

From today everyone from the smallest of artists to the biggest companies in the world can create a Generic Link. Easily shareable in email or via messaging services – iMessage, Facebook Messenger, Skype, etc.

No matter what’s being shared – mixes direct from the studio or albums requiring the tightest security possible, they all come in one simple shareable link.

Generic Links: Better For Both Senders & Receivers

We’ve been pretty clear about our reasoning behind Byta’s Short Message. That’s why Generic Links are also the perfect solution for users looking to Share additional details along with their link.

Lastly, Generic Links greatly benefit recipients. Receiving multiple links from different services based on sender’s file type and security preference is all too common and causes confusion. Byta’s Generic Links however, behave in exactly the same way every time, irrespective of security preferences and share settings.

Generic Links are live for all accounts.

Byta, one service built for everyone working in music today.

Teams Free Account

Byta is unique in allowing our users to both send & receive from their own personal account.

Team Accounts enable users to upload and share audio between groups of individual users of any size – from 2 to 200, and beyond.

As more and more companies move to Teams we’re meeting users with different needs. For example those who only upload or just login for listening purposes, instead of actively Sharing.

This is why today we are launching Teams Free Accounts together with Team Restrictions.

Byta’s Teams Free is exactly as it sounds, a Free version of the Team Account for users who don’t need to Share.

Team Restrictions

As Teams get larger communication about which albums or tracks are for sharing and in what format becomes even more complex.

Internal Listening, the simple act of listening to new records and new mixes is equally complex for larger Teams.

Now with the click of a button uploaders and Admins may “Prevent Sharing” on any Card as well as apply any Restrictions they would normally add to a Share.

No more swapping Dropbox or Box links, downloading WAVs then importing to iTunes. No more internal Sharing of watermark links via email. No more external Sharing of records too early by mistake.

Teams Free and Team Restrictions – cleaner, faster and more secure Internal Listening.

Teams Free Account upgrades are available on request. Contact us to learn more.

We’ve kept quiet about our Mailchimp Integration since launching it in beta.

Still, Byta is the only service offering senders complete control over the look and feel of their mailouts while maintaining security.

Now finally the last set of changes we have been dying to make are live:

• Byta reconfirms embedded audio and API connection when previewing from Mailchimp
• One click importing of your Mailchimp Lists into Byta
• Email confirmation when adding or editing your Mailchimp API

These improvements and new features ensure securely sharing Byta audio in Mailchimp campaigns is as easy as possible.

Sending is only half of the story

We listen to recipients and consider all features from their point of view. We also educate senders on what recipients want, or more importantly what they don’t want!

Take PR mailouts. Traditionally announcements are sent in Mailchimp and a secure audio link in an email following from another service. More work for the sender, two differently styled emails for the recipient.

Sharing Byta audio in Mailchimp means less email and more consistent styling, which makes reading and clicking to listen is as simple as possible. When receiving 100s of emails a day those numbers add up.

Not to mention recipients have the option to receive audio direct to their own Free Account on web and on iOS.

With that we’re confident is saying Byta’s Mailchimp Integration is the best experience for recipients we’ve ever seen.

So far we’ve focused on how Byta is improving the exchange of digital audio for individual users, PRs and Artists to name a few. Even our unique approach to pricing is user focused.

As we move towards launching our Team Accounts we’re shifting the discussion to how Byta improves collaboration for groups of individual users.

The status quo of audio sharing for organisations is archaic and unimaginative. Keeping audio “secure” usually involves anyone and everyone logging in to share from one central account or handing over contact lists for audio to be shared on their behalf. Both ridiculous and infuriating at the same time.

Who really wants to work like that? Time for change.

Byta’s Team Accounts link individuals together with shared storage. Users still send and receive from their own personal account yet have access to audio others on their team have uploaded.

So where does that leave those who collaborate and share audio from many different partners or teams?

Byta’s Forward (FWD) feature is the solution to your problems

Forward (FWD) enables Team Account users to forward audio to another user’s media while setting sharing restrictions in the process. That user will then be able to share the audio to their contacts, subject to the preset sharing restrictions, just as if they had uploaded the audio themselves.

The result is cleaner collaboration for all. Labels and other organisations can better control access to audio while partners such as PRs can keep autonomy over their own contacts and workflow.

Forward (FWD) is in beta. Get in touch to test. Team Accounts launching in the coming months.

When we talk to Byta’s different user groups, themes start to develop.

For example, PRs all over the world express the same frustration. They feel it’s impossible to get music and information out to their contacts in a simple, efficient and consistent way, for each and every campaign.

Generally, this is because they need to jump between multiple services to share music, depending on the level of security each label (or release) is working with. Worse still, some are forced to submit their contact lists to labels for direct delivery to media. We are specifically addressing this issue with our Forward (FWD) feature.

Still, it’s easy to forget all this chaos impacts recipients most.

Those in the media receive so much music from so many different sources, clicking through to multiple services is confusing, if not infuriating. So much so we’ve been told over and over it has a direct impact on recipients’ listening habits.

We are committed to helping PRs win back control over how they work while giving recipients the same control over how they receive. Now it’s time to take that further.

Mailchimp For Mailouts / Byta For Music

Now with Byta’s Mailchimp Integration senders only need Mailchimp for mailing lists and Byta for audio.

The benefits are clear:

• one contact list to manage
• uniformity of design across all mailouts
• share audio in any format and with any security settings

The result is a consistently clean & simple user experience for recipients.

Best part is the integration takes seconds to set up. Adding audio to your mailout is as simple as pasting a little code, as you would a Soundcloud embed or social links.

Read more on Mailchimp’s Byta Integration page or Byta – Mailchimp.

For full instructions read our Mailchimp Integration article in Byta’s Knowledge Base.

Already a user? Log in and add your Mailchimp API Key on your settings page to get started.