{"id":5328,"date":"2023-03-10T15:34:44","date_gmt":"2023-03-10T15:34:44","guid":{"rendered":"https:\/\/byta.com\/blog\/?p=5328"},"modified":"2023-11-29T03:40:15","modified_gmt":"2023-11-29T03:40:15","slug":"mike-warner","status":"publish","type":"post","link":"https:\/\/byta.com\/blog\/howwelisten-live\/mike-warner\/","title":{"rendered":"Byta Presents: #HowWeListen Live: In Conversation with Mike Warner (Work Hard Playlist Hard)"},"content":{"rendered":"\n

#HowWeListen Live: In Conversation with Mike Warner<\/strong> (Author & Founder, Work Hard Playlist Hard<\/em><\/strong>)<\/p>\n\n\n\n

‘Streaming: Tools for Musicians to Succeed<\/strong>‘<\/p>\n\n\n\n

Tuesday, March 28th, 12 PT \/ 3 pm EST \/ 8 pm GMT<\/p>\n\n\n\n

Live online via Zoom<\/em><\/p>\n\n\n\n

Free registration here: https:\/\/byta.co\/hwl-live-mike-warner<\/a><\/p>\n\n\n\n

Our next guest is best-selling author Mike Warner<\/a>, founder of Work Hard Playlist Hard – The DIY playlist guide for Artists and Curators<\/a>. Mike is also the Head of Editorial Marketing Partnerships for North America at Believe<\/a>, the global music distributor. As the go-to authority at the forefront of the digital music world, for all things streaming, ask Mike Warner!<\/p>\n\n\n\n

Mike Warner is an independent artist, educator, author, speaker, music executive, curator and the go-to person when it comes to playlist strategies on music streaming services. All of his experiences in the music ecosystem informed the writing of his acclaimed book, Work Hard Playlist Hard<\/em><\/strong><\/a> in which he teaches artists at any level how to grow their audience on streaming services through profile enhancement, data analysis, automation and creating value as a curator. Mike likes to set the record straight as far as what playlists really can do for artists’ careers. Mike will discuss how he made his way into his position at Believe and how music streaming became his big focus. Also, there will be some tips and tricks on customizing your artist profiles on DSPs; building a playlist and growing followers, pitching to independent curators, and releasing music catered to playlists. <\/p>\n\n\n\n

Based on the success of the first two editions of Work Hard Playlist Hard<\/em><\/strong>, Mike has expanded the world of WHPH into a full online blog workhardplaylisthard.com<\/a> and a podcast series Streamline With Mike Warner<\/a>. <\/p>\n\n\n\n

#HowWeListen Live: In Conversation is a monthly online event that will be presented in two parts:<\/p>\n\n\n\n

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  1. A workshop<\/strong>: Tips & insights for tomorrow\u2019s artists & music industry leaders with Byta founder Marc Brown.<\/li>\n\n\n\n
  2. An in-depth conversation<\/strong> with Mike Warner<\/a> about how playlists have affected and perhaps taken over the music ecosystem. He will discuss growth hacks for TikTok and Twitch & new artist tools for YouTube, plus how best to optimise playlists so your music gets heard.<\/li>\n<\/ol>\n\n\n\n

    About the Event<\/strong><\/p>\n\n\n\n

    This series is designed to deliver the knowledge to enable tomorrow\u2019s artists and industry leaders to better manoeuvre their way through the music ecosystem. Providing fun and insightful Q&A along the way!<\/p>\n\n\n\n

    #HowWeListen Live: In Conversation<\/em> is hosted by Byta<\/a>\u2019s founder, Marc Brown, whose deep music business background and digital audio knowledge have helped him deliver unique insights to audiences from Tallinn to Toronto. Marc is a former label owner, A&R, manager and radio plugger.<\/p>\n\n\n\n

    Key takeaways:<\/p>\n\n\n\n