{"id":3259,"date":"2021-11-11T02:10:46","date_gmt":"2021-11-11T02:10:46","guid":{"rendered":"https:\/\/byta.com\/howwelisten\/?post_type=interview&#038;p=3259"},"modified":"2023-01-30T23:52:02","modified_gmt":"2023-01-30T23:52:02","slug":"jimmy-kyriacou","status":"publish","type":"interview","link":"https:\/\/byta.com\/howwelisten\/interview\/jimmy-kyriacou\/","title":{"rendered":"Jimmy Kyriacou"},"content":{"rendered":"\n<h3 class=\"wp-block-heading\">Where are you based?<\/h3>\n\n\n\n<p>I am based in London, UK. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong><strong>Where do you work? What do you do?<\/strong><\/strong><\/h3>\n\n\n\n<p>I am the Founding Partner &amp; Co-Host of <a href=\"http:\/\/futuresound.io\" target=\"_blank\" rel=\"noreferrer noopener\">FutureSound<\/a>. We are a global platform that reimagines how the world views music beyond just entertainment. Our grand vision is to transform the lives of billions globally using the power of sound.\u00a0<\/p>\n\n\n\n<p>I truly believe that Sound [music included] is one of the most powerful, natural organic technologies on the planet.<\/p>\n\n\n\n<p>We support some of the world&#8217;s most influential creators, leaders &amp; pioneers through our live events, deep listening experiences, educational initiatives &amp; soon to be launched private retreats. They are pushing the boundaries of the transformational power of sound &amp; music.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>What are you listening to?<\/strong><\/h3>\n\n\n\n<p>I\u2019m currently listening to the sonic alchemist that is <a href=\"https:\/\/soundcloud.com\/goldcap\" target=\"_blank\" rel=\"noreferrer noopener\">Goldcap<\/a> &amp; his weekly show on <a href=\"https:\/\/byta.com\/compare\/byta-vs-soundcloud-bandcamp\" target=\"_blank\" rel=\"noreferrer noopener\">SoundCloud<\/a> &#8211; <a href=\"https:\/\/soundcloud.com\/goldcap\/sets\/the-goldcast\" target=\"_blank\" rel=\"noreferrer noopener\">\u2018The Goldcast\u2019<\/a>. He is an amazing curator of quality electronic dance music. He showcases amazing DJ talent from all corners of the globe. I discover so many amazing DJs and producers here that previously were not on my radar.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>How do you discover new music?<\/strong><\/h3>\n\n\n\n<p>Most of the new music I discover nowadays is usually when I hear a DJ play a good track&#8230; There is so much good music out there right now (Shazam gets used a lot too!) Digitally Beatport, Bandcamp &amp; socials &amp; I often check out new releases via labels I follow also. YouTube\u2019s recommendation engine amazing too &amp; I feel it&#8217;s not often spoken about enough. I still buy vinyl occasionally and often frequent Soho in London to check out record shops. I have been doing this since I was 13 years old although there is now only a handful left.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>What formats do you usually listen to? LP, CD, Cassette, Digital, Streaming Services? Why?<\/strong><\/h3>\n\n\n\n<p>My purchases are almost all digital &amp; some Vinyl. As for streaming services, I\u2019m more of a <a href=\"https:\/\/byta.com\/compare\/byta-vs-soundcloud-bandcamp\" target=\"_blank\" rel=\"noreferrer noopener\">SoundCloud<\/a>\/Mixcloud guy than Spotify. I like Youtube too for the combined visual element and rawness of what you can discover.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Where do you do most of your music listening?<\/strong><\/h3>\n\n\n\n<p>I have music playing all the time! Headphones are on when I first wake up, when I\u2019m working, running, walking, travelling, and soundscapes when I\u2019m meditating. I have a full DJ set up in my home &#8211; both vinyl turntables and digital.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>What are your frustrations with listening to music digitally? Any benefits?<\/strong><\/h3>\n\n\n\n<p><meta charset=\"utf-8\"><em>\u2018MP3\u2019s are an insult to our ears\u2019 <\/em>is a famous quote by Tony Andrews, founder of <a href=\"https:\/\/www.funktion-one.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Funktion One<\/a> who was a keynote speaker at our first \u2018The Future is Sound Summit\u2019. I totally agree &#8211; nothing beats good quality audio whether it be analogue or digital. However, being able to play any track I want anytime, anywhere at my fingertips has its advantages. I grew up with only cassettes vinyl &amp; CDs. As such I can fully appreciate how far we have come in the last 30 years!<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-style-large is-layout-flow wp-block-quote-is-layout-flow\">\n<p>&#8220;nothing beats good quality audio whether it be analogue or digital&#8221;<\/p>\n<\/blockquote>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>How do you keep track of everything you are listening to?<\/strong><\/h3>\n\n\n\n<p>The usual &#8211; playlists, favourites and arranged folders\/genres for DJ\u2019ing &#8211; I listen to a LOT of music &amp; it often gets lost!<\/p>\n\n\n\n<div class=\"byta-callout grid-cell grid--full pad-30 border-grey text-center\"><h3 class=\"blue-dark\"> Byta delivers fast and secure audio sharing<\/h3><p class=\"blue-dark p-regular set-width\">With Byta you are in control of your music. <\/p>\n<a href=\"https:\/\/byta.com\/what-is-byta?utm_source=interview-intext&#038;utm_medium=hwl&#038;utm_campaign=signup-promo\" class=\"button_wrapper\"> <span class=\"button bg-melon mar-top-30\">Read More<\/span><\/a><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Do you tip other people off to new music? How?<\/strong><\/h3>\n\n\n\n<p>My advice would be to explore new music, up-and-coming artists, DJs &amp; music events and stay off the beaten track. We are incredibly lucky to now live in a world that allows us to tap into music ecosystems and communities anywhere in the world with such ease &#8211; yet many people do not actively do this and are missing out on some incredible music discovery.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-style-large is-layout-flow wp-block-quote-is-layout-flow\">\n<p>&#8220;We are incredibly lucky to now live in a world that allows us to tap into music ecosystems and communities anywhere in the world with such ease&#8221;<\/p>\n<\/blockquote>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Anything you want to \u201cpromote\u201d?<\/strong><\/h3>\n\n\n\n<p>We have so many interesting events, experiences and initiatives coming up!<a href=\"https:\/\/www.futuresound.io\/emerging\/sound-meditations-from-the-future-with-iko\" target=\"_blank\" rel=\"noreferrer noopener\"> SOUND MEDITATIONS FROM THE FUTURE<\/a> is our first collaboration with the University of Greenwich (this event is now totally sold out) we will be appearing at Fold in London for club night <a href=\"https:\/\/ra.co\/events\/1469928\" target=\"_blank\" rel=\"noreferrer noopener\">Papa Loko &#8211; Tantra Sonika<\/a> on 3rd December &#8211; and we have an invite only-music industry event in January <strong>\u2018BEYOND MUSIC\u2019<\/strong> focused on Electronic music for health with some amazing partners and speakers &#8211; details released soon + much more!&nbsp; <\/p>\n\n\n\n<p>If you find what we are doing interesting, please subscribe <a href=\"https:\/\/landing.mailerlite.com\/webforms\/landing\/s1x7e5\" target=\"_blank\" rel=\"noreferrer noopener\">HERE<\/a> to stay in the loop with all of our news events, and experiences.<\/p>\n","protected":false},"author":4,"template":"","tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Jimmy Kyriacou: Interview - #HowWeListen from Byta<\/title>\n<meta name=\"description\" content=\"Jimmy Kyriacou of FutureSound talks about music discovery, listening habits and the power of music and sound as an organic technology.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/byta.com\/howwelisten\/interview\/jimmy-kyriacou\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Jimmy Kyriacou: Interview - #HowWeListen from Byta\" \/>\n<meta property=\"og:description\" content=\"Jimmy Kyriacou of FutureSound talks about music discovery, listening habits and the power of music and sound as an organic technology.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/byta.com\/howwelisten\/interview\/jimmy-kyriacou\/\" \/>\n<meta property=\"og:site_name\" content=\"#HowWeListen from Byta\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/facebook.com\/BytaLtd\" \/>\n<meta property=\"article:modified_time\" content=\"2023-01-30T23:52:02+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/byta.com\/howwelisten\/wp-content\/uploads\/2021\/11\/jimmy-kyriacou-hero.png\" \/>\n\t<meta property=\"og:image:width\" content=\"690\" \/>\n\t<meta property=\"og:image:height\" content=\"550\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/byta.com\/howwelisten\/wp-content\/uploads\/2021\/11\/jimmy-kyriacou-hero.png\" \/>\n<meta name=\"twitter:site\" content=\"@BytaLtd\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/byta.com\/howwelisten\/interview\/jimmy-kyriacou\/\",\"url\":\"https:\/\/byta.com\/howwelisten\/interview\/jimmy-kyriacou\/\",\"name\":\"Jimmy Kyriacou: Interview - #HowWeListen from Byta\",\"isPartOf\":{\"@id\":\"https:\/\/byta.com\/howwelisten\/#website\"},\"datePublished\":\"2021-11-11T02:10:46+00:00\",\"dateModified\":\"2023-01-30T23:52:02+00:00\",\"description\":\"Jimmy Kyriacou of FutureSound talks about music discovery, listening habits and the power of music and sound as an organic technology.\",\"breadcrumb\":{\"@id\":\"https:\/\/byta.com\/howwelisten\/interview\/jimmy-kyriacou\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/byta.com\/howwelisten\/interview\/jimmy-kyriacou\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/byta.com\/howwelisten\/interview\/jimmy-kyriacou\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/byta.com\/howwelisten\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Interviews\",\"item\":\"https:\/\/byta.com\/howwelisten\/interviews\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Jimmy Kyriacou\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/byta.com\/howwelisten\/#website\",\"url\":\"https:\/\/byta.com\/howwelisten\/\",\"name\":\"#HowWeListen from Byta\",\"description\":\"Music Interviews &amp; 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